#SpringRelease/MB
Muscle Blaze’s #NaamHaiZiddi celebrates India’s most Ziddi athlete’s through an authentic and engaging storytelling experience. The campaign showcased real stories of athletes for whom ‘Zidd’ is more than just an attitude, it’s a way of life.
Crowdsourcing stories of real Zidd from an engaged and passionate community.
Creating a personalised Ziddi experience for consumers through a technology enabled poster generator on www.muscleblaze.com