Know your consumer

In-depth consumer understanding at the core of everything we do

Spring Research Team

Take Care - A Study of Gen Z’s Attitude Towards Health & Wellness

Beautiful Stranger - A Middle India Beauty Consumer Report

Making Connections In A Zero-Contact World

Looking at mighty butterflies through a brittle crystal ball

Our learnings from the Best-in-Class D2C brands we have worked with

My experience at Spring Marketing Capital

I just remove everything that is not the elephant.

The hammerhead of Criticism.

The monsters you cannot see. And the lessons they teach us.

"My biggest fear is that one day, we will no longer be a startup; we will turn into a big company."

HELLO. And Thank You.

If you are all business, we are all ears.

Let's get to know more about your story, business, and journey.