Bounce is launching a first-of-its-kind, smart mobility in the country, their first electric scooter called Bounce Infinity. This is redefining how we commute especially with its advanced equiment and intelligent features. Given its battery swapping mechanism, in 10 seconds, you can go from 0% to 100% battery. Spring is partnering with them and owning the end-to-end launch campaign, building brand world, communication, visual language and brand personality.