Plix is the embodiment of the fact that taking care of oneself and having fun while doing it aren’t mutually exclusive anymore. In the Plix world, they not only co-exist, but actually work best together. The core stance of redefining the world of nutrition to be more light-hearted, warm and effortless. So that all you have to do is - Take Care, Have Fun

The Plix design world is built around bold, vibrant visuals that evoke nutrition in an energetic, playful and tasty manner, with suggestive elements of nature and nutrition. The use of bold typography, saturated vibrant colours, raw stylised illustrations and crisp imagery make this world of nutrition less daunting and more welcoming.